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Virgin High Flyer proving very popular

30/01/2012

Virgin Money chief executive, Matt Baxby is preparing new product launches.

Baxby said Virgin money passed 100,000 customers “some time ago”. He claimed that its main product, its credit cards, accounts for more than 10 per cent of new cards issued in the Australian market.

Virgin Money launched the High Flyer Card in January last year. High Flyer is a direct-earn frequent flyer card linked to Virgin Australia’s Velocity rewards program.

Baxby said: “Cards are our most successful product. That is our heritage. The resurgence of the airline helped sell the card.”

Source: Banking Day



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