Etrade releases new product for active traders

Etrade have released a new product for active traders called Power Etrade. The service is available and free for those who trade more than 30 times a quarter. Features of the service include live streaming quotes, watchlists and market depth, intra – day charting, fast trade execution and alerts on price, volume and news.

Online brokers are targeting active traders with a range of sophisticated services that were once only available to institutional investors. Services that specifically target the more active or professional trader include eStar, Etrade (Power Etrade), Sanford Securities (professional service) and TD Waterhouse (professional service). Access fees to these services vary from monthly subscription fees, a required number of trades and paying for time spent within the system.