Good bank apps make customers switch banks
The quality of a banking app can have the power to make consumers switch banks said ANZ's Peter Dalton.
There are significant differences between the various bank apps. Some include the ability to add new billets and payees directly from the phone.
Many bank customers are likely to have more than one bank app on their phone and this allows them to compare products from each bank said Dalton.
People will put up with something but when a better app comes out they will switch said Dalton.